Published on
Jun 23, 2025
Full-Time
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Tel-Aviv, Israel
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We’re building the future of AI-native commerce experiences. Backed by top investors and live with paying customers around the world, we’re turning a massive opportunity into a fast-moving product that solves real pain for brands and marketers.
We’re now looking for our Founding Fullstack Engineer - someone who’s equal parts builder, owner, and visionary. This isn’t your average software engineer role. You’ll be joining as one of the first hires and will help shape everything from technical architecture to product direction to company culture.
If the idea of shipping fast, learning faster, and being the technical backbone of something big excites you, keep reading.
Our Culture:
We’re unapologetically ambitious. We ship fast, obsess over customers, and believe in deep ownership. We’re building a company where A-players thrive, feedback is constant, and execution is everything.
We’re doers. We text, build, and ship on weekends if needed.
We move fast. 1 day > 1 week. Bias to action wins.
We’re shameless. Hustle is a feature, not a bug.
We’re obsessed with winning. Whatever it takes for the customer to succeed, we do it.
What You’ll Be Building:
Architect and implement features across the stack — from backend APIs and infrastructure to frontend components.
Work directly with the founders to shape the product roadmap, technical strategy, and user experience.
Build dynamic, AI-generated web experiences and marketing funnels.
Integrate with Shopify and other ecommerce platforms (APIs, webhooks, and embedded apps).
Contribute to internal tools and systems that support AI workflows and data pipelines.
Set up scalable infrastructure and CI/CD practices for fast, stable deployment.
Make core decisions about frameworks, tools, and architecture as we grow.
You Might Be a Fit If You:
Thrive in ambiguity and love building from zero to one.
Have 4–7+ years of fullstack experience in fast-paced environments (startups or high-growth teams).
Are fluent in modern web frameworks like Next.js, React, Node.js, and TypeScript.
Are comfortable with both frontend polish and backend scale - including API design, database architecture, and DevOps.
Have experience working closely with designers and translating vision into live product.
Have strong opinions but hold them loosely. You’re collaborative, open, and pragmatic.
Are deeply motivated by ownership and building things that actually ship.
Bonus Points:
Experience with Shopify or ecommerce APIs.
Familiarity with deploying serverless infra, GraphQL, Vercel, Supabase, or similar.
Strong product sense and attention to user experience.
What You’ll Get:
Early-stage equity with real upside
Competitive salary
Founding-level impact and ownership
The chance to build a category-defining product from scratch
A culture of speed, iteration, and obsessive customer focus