DoubleTiz Elevates Jewelry Sales with Jurni Funnels, Driving 2.6X CVR and 45% More Engagement
By replacing generic product grids with personalized funnels, DoubleTiz increased engagement and conversions across all shopper segments.
%
CVR increased with Jurni funnels
%
ROAS uplift after funnel implementation
x
Funnels launched in 6 months
Challence
Lack of differentiation for new vs. returning visitors reduced overall conversion potential.
Generic site experience failed to support ad-specific user journeys
Shoppers didn’t immediately see relevant products based on their intent
No funnel-based segmentation for creators or campaign sources
Strategy
By showing intent-aligned collections instantly, DoubleTiz increased conversion efficiency and user retention.
Targeted Funnels for Intent Segments:
Jurni identified the source of each visitor (creator ad, retargeting, etc.) and surfaced personalized product collections to match.
Eliminating Generic Product Grids:
The brand replaced one-size-fits-all storefronts with creator-curated collections that aligned with each ad’s message.
Rapid Funnel Deployment:
Over 15 funnels were launched in just 6 months, giving the team actionable performance data to keep improving.
Results
Key performance boosts included:
2.6X increase in conversion rate
~70% ROAS improvement
~45% increase in time on page
By pairing ad-level context with curated product selections, DoubleTiz unlocked more efficient sales flows and higher-quality engagement.
Netta Usishkin
Founder of DoubleTiz
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